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Digital Marketing Course (Online Session DBS)

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Start your journey to a successful career in digital marketing!

Embark on Your Digital Journey

Get Skills That Secure
Your Future

With Our Certification Program in Digital Marketing

What will you learn in this course?
Hear from our expert!

Program Highlight

5 Months

Course Duration


Learning Hours


Session with Mentor

Job Assistance

Learn Soft Skills

Unlock many Digital Marketing opportunities with one course.

5+ Case Studies

Analyse and learn from successful marketing campaigns like Mauka Mauka, Uber, McDonalds, Salesforce, Blinkit and more.

Real-time Projects

Work on live projects on major topics along with a Capstone Project and end up with an appealing portfolio and a strong resume.

Latest Tools & Trends

Get hands-on experience with domain-focused tools like Google Analytics, WordPress, and Ad Manager to execute campaigns.

Freelancing & Communication Skills

Strengthen your soft skills, presentation skills and aptitude skills to be interview-ready. Also learn how to freelance as a Digital Marketer.

Why DBS Is The Best Digital Marketing Course?

Industry’s Most Comprehensive & Practical Program

240+ Hrs of Learning

240+ Hrs of Learning

140+ Hrs of Assignments & Case Studies

140+ Hrs of Assignments & Case Studies

Led by 15+ Industry Experts

Led by 15+ Industry Experts

Live Instructor-led Online Program

Live Instructor-led Online Program

Job and Internship Assistance

Complete in 4 or 7 Months

Free Tools worth Rs 72,000+

Lifetime access to Latest Content

Get Trained In 40+ Tools & Technologies

Level Up Your Digital Marketing Game by Using ChatGPT

  • Learn how to leverage ChatGPT in creating SEO optimised content
  • Use AI chatbots to plan better strategies and build calendars
  • Utilise ChatGPT to analyse Social Media Metrics and gain key insights
  • Compare other AI Chatbots in the market and choose the best one for your needs.

Still need help? We're just a click away!

Digital Marketing Course Curriculum

6 Core Modules, 20+ Specialization Modules, & Exclusive Industry Experts PluggedIn Sessions

  • Succeeding in Digital Marketing
  • SMART Framework
  • Marketing Basics
  • Segmentation, Targeting, and Positioning
  • 4Ps Concept
  • Branding and Brand Equity
  • Various Digital Marketing Channels
  • Mapping Channels to Funnel Stages
  • Digital Media Metrics
  • Revenue Metrics
  • Website Elements and Design
  • Information Architecture and Wireframes
  • Visual Design and Implementation
  • The Hook Framework
  • Introduction to Plesk & WordPress
  • Blog Guidelines
  • Integrating Analytics
  • Popular Social Media Channels
  • Social Media Planning
  • Execution Strategies (Paid & Organic)
  • Online Reputation Management
  • Social Media Ad Formats
  • SEO Basics and Strategy
  • Keyword Strategy
  • Content and Technical Optimization
  • Authority and Performance
  • Future of SEO
  • Creating an SEM Campaign
  • Budgeting, Bidding, and Conversion Tracking
  • Keyword Planning
  • Landing Page Optimization
  • SEM Metrics
  • Types of Display Ads 
  • Addressing Banner Blindness 
  • Moment-based Marketing
  • Content Marketing vs Advertising 
  • Content Marketing Plan and Themes 
  • Content Calendar and Promotions
  • Email Campaign Components
  • Building and Analyzing Email Campaigns
  • Email Content and Optimization
  • Remarketing with Google Analytics
  • Remarketing with Facebook Ads
  • Remarketing with Mobile Ads
  • Integrated Marketing Framework
  • Integrated Marketing Communication
  • Building an Integrated Marketing Plan
  • Introduction to Web Analytics
  • Marketing Analytics Data Collection
  • Google Analytics Walkthrough
  • Introduction to ChatGPT 
  • Using ChatGPT for Content and Keywords
  • Understanding AI Limitations
  • Role and Importance of Freelancers
  • Attracting Clients and Pricing
  • Job Landscape Change with AI
  • Resume Building 
  • LinkedIn Profile Creation 
  • Skills Training (Quantitative, Problem Solving) 
  • Communication Training (Verbal and Non-verbal)
  • Preparation for Interviews 
  • Group Discussion Techniques

Where Our Graduates Work

Why our students love DBS Masterclass

Have more questions? We've got you!

Digital Marketing is one of the most in-demand skills for all companies today with over 1 Lakh job openings across India. To make it big in such a competitive field, you need to have a strong foundation in your core concepts. DBS’s Digital Marketing course, designed specifically for freshers, will help you build exactly that, but with an added advantage.  

Since our course is specially curated for fresh graduates, you will get practical real-world experience with Live Projects and Case Studies on Social Media Marketing, Email Marketing, Search Engine Optimization, Web Analytics, Pay Per Clicks and more. The curriculum is always kept up-to-date, in line with the latest industry trends. 

You don’t need any specific background to apply for this Digital Marketing training. To learn Digital Marketing from DBS, a candidate must be reasonably good at English and should be a fresher.

However, what we do want all our students to have is a passion for Digital Marketing above everything else. 

There are two ways to apply for the Digital Marketing Certification course at DBS.

  1. If you have any queries regarding the program, you can click on the Talk To Our Learning Consultants button on the website. Our Learning Consultants will reach out to you and will counsel you accordingly. Further, you can pay the admissions fee and block your seat to enrol in the program.
  2. If you’d like to join the upcoming batch immediately, simply click on the Enroll Now button on the website. You will be guided on the next steps to pay the Digital Marketing course fees and get access to the materials.

Our Certification will help you get positions like Digital Marketing Manager, Search Engine Marketing Manager, with specialisations in SEO, Social Media Marketing and Content. However, due to the vast nature of this field, our course will help you branch out comfortably into any other role of your preference.

Keeping your college workload in mind, the Live classes on Digital Marketing for beginners are scheduled on every Saturday, Sunday from 7 pm to 9 pm.

You will get access to 12-15 hours worth of recorded sessions per week. You can study from these at your own pace and convenience, although we do recommend spending 2-3 hours every day on self-studying.

Apart from this, every weekend, we conduct 2 hours of Live sessions and 2 hours of Doubt clearing sessions. Live sessions are conducted with Subject Matter Experts who will explain the concepts in detail, and during doubt clearing sessions, you can directly ask your queries to Teaching Assistants.

To make Digital Marketing for beginners easy to understand, this course covers multiple projects that give you hands-on experience.

These projects include SEO Auditing on an existing company, creating a Facebook page for a company as part of their brand strategy, setting up Google Analytics where you will analyse data for the Google Merchandise Store, and work on Search Engine Marketing campaigns. These projects will be Live and will give you the opportunity to apply your skills in a real-world setting.

Due to the hands-on nature of our Digital Marketing course, you will require a laptop in order to attend classes. However there is no requirement for any additional software.

At the start of the Digital Marketing Course, you will be assigned a mentor. The role of your mentor is to help you through your course and assess your progress along the way. They are there to guide you through any queries or issues you may have during the course.

In addition, you will also be guided by Subject Matter Experts who will conduct the Live sessions and by Teaching Assistants who will help resolve your doubts.

We provide an extensive range of resources for you to dip into. Every weekend, you will have doubt clearing sessions, where you can get answers to your queries in a one-on-one manner from Teaching Assistants and Subject Matter Experts. Furthermore, you can also connect with other students in the forum and get any peer support you need.

Yes, DBS Masterclass offers Placement Plus – a specially-curated program where our dedicated Mentors will guide and train you for getting placed in your dream company.

This program will help you get interview-ready via profile building, resumé proofing and updation, employability tests, group discussions, mock interviews and more. 

Program Fee


  • Easy EMIs options available
  • Starting from Rs. 10,000/month
  • Access Live and Recorded Lectures
  • Learn at your convenience
  • Spend only two hours/day
  • One-on-one mentorship and doubt resolution
  • Network with your peers and industry experts
  • 3 Assured Interviews with Placement Services

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