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You’ve been trying to rank higher in organic search, but it seems like you can only do so if you have a well-oiled machine. That’s where social media comes in. With social media, you can take advantage of the power of search engines to increase
There are dos and don’ts when it comes to making email campaigns. You must balance art and science to curate the perfect message for your customers. Writing engaging emails is crucial because it is key to turning prospective leads into customers to drive sales. Email
Reviews and testimonials have been keeping businesses on their toes. The reason is, every business person wants impeccable 5-star reviews on Google. We are sure, as a business owner, you might be providing the best services in the industry but it is simply not enough
SEO – An Outset SEO stands for Search Engine Optimization. In simple words, it is a process to enhance your webpage with better results when people search for products or services. SEO plays a crucial role in uplifting your content to the forefront of search
What is Google Display Ads? I am pretty sure that we are often witnessed and victimized by some uninvited flashing images, texts while browsing any sort of websites blogs, etc. These are called display advertisements. Display advertisements are part of Digital ads that showcase products
Social media, who are not aware of these two words. Starting from your grocery store bhaiya to the CEO of any company, everyone is on social media. Have you ever wondered what is social media? Social media is an electronic platform where thoughts, ideas, and
In Today’s fast-paced world of advancement and innovation, the world has shrunken and become a global village due to the multi-faceted growth of technology. In this scenario, each and every aspect of various sectors like education, trade, and science should be updated as per the
As you have just started up a new business, you would probably be searching for ways to promote your brand and attract your target audience. As per the current scenario, digital marketing has proved to be quite effective when it comes to promoting your new
Google has announced the launch of a new algorithm update, the ‘Helpful Content Update’ this week. It will be released with a primary objective of boosting content written for people and degrading content written only to keep SEO in check. They have mentioned it as
Content writing is not that easy. Just throwing words on the screen and expecting the users to read and engage is not gonna happen at all. Big number of content is published every day and most of it goes unnoticed under the rug. Now, to
Is B2B content writing different? Well, yes of course. As the targeted audience and aim are changed completely so do the writing strategy and elements. B2B content writing generates content for other businesses instead of the user. And for that transition, a writer needs to
Customer opinions and ratings have the potential to make or break a business. Positive client feedback is essential for every organization. In fact, 90% of customers read reviews, searching for the best services, before making a definitive decision. If you don’t keep an eye on
One of the biggest challenges for businesses is finding ways to keep visitors on their website. They have to be kept long enough to engage them and follow through with the desired action to increase conversion rates. Even if your website is well designed and
Artificial intelligence is gonna take over the world soon. No, I’m not gonna say that. AI is surely evolving with each passing day. It is changing the way we do things, on every level of our life. Now, AI has come storming into content marketing
“What do you mean they are two different things, aren’t both of them just writing?” I’m done hearing this line again and again. Just because they both involve writing, does not mean they are the same. They are like poetry and prose, oranges and tangerines,